Botswana comedian and rapper Bofelo William Molebatsi, popularly known as William Last KRM, has been signed by the country’s top rated barbershop, the Legends Barbershop. The popular comedian and TikToker will be their first brand ambassador.
The men’s hair and grooming outlet’s website describes it as Africa’s top rated barbershop.
It is also popular with the country’s high profile clients and celebrities.
New chapter for comedian
This move opens a new chapter for William. Legends Barbershop founder Sheldon Tatchell told to Sunday World about the future plans for the brand. He said there are long-term plans to create a Legends product line for William. The product will be under the Legend’s brand with his face on.
He told Sunday World that there are many friends of the brand. However, William stands out. He said anything he creates and puts on his social platforms that’s linked to the brand gets many views and interactions. It also draws more clients to the brand.
Legends Barbershop made this big announcement at their headquarter barbershop and office in Northriding, Joburg, on Friday evening.
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In a interview with Sunday World, William did not hold back his joy, confidence and sense of humor. He stated that the secret ingredient to being a Legendary brand ambassador is to be a William Last.
Consistent content
The comedian said he felt honoured and privileged to be handpicked as the first brand ambassador for the brand.
“My partnership with Legends Barbershop started in 2022. I was always a friend of the brand. However, to be the brand ambassador makes me feel like I have a special place at the company,” he added.
William said he thinks that the consistent content linked to the brand on his socials gave them reason enough to trust him as their brand ambassador.
Perfect timing
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William shared his plans for the brand. He plans to promote the brand by showing up at its launches and events. He will also teach people how to use the brand’s products. This he will do with the content he shares on his social media platforms.
“And very importantly, I plan to stay consistent,” he said.