Mamelodi Sundowns on Tuesday launched its new home and away kits for the coming the 2023/24 season. The DStv Premiership defending champions will don their new strip when they open their campaign for the new season, away to Sekhukhune United at the Peter Mokaba Stadium on Friday night.
The kit’s ‘The Beat Goes On’ design concept showcases the African Rhythm which Masandawana fans produce on match days. The graphic on the home shirt features the Sundowns print surrounded by audio waveforms representing the drumbeats alongside the singing and chanting of the supporters and players which pulsate throughout the stadium before, during and after matches.
“The design of the new kits goes behind the badge to explore what it means to support Mamelodi Sundowns. It is a tribute to everyone involved in the club, from the generations of loyal fans to the staff working behind the scenes, the stars on the pitch and the up-and -coming academy players,” said PUMA Marketing Director Brett Bellinger.
The new Home kit, in the traditional yellow shirt, blue shorts and white socks, features the CAF Champions League star above the team badge and a map of Africa on the back of the neckline. The away kit consists of a blue shirt, white shorts and blue socks.
“Music plays a key role in supporters’ culture. The Yellow Nation is known for passionate singing and rhythmic chants. The new design captures the spirit of Masandawana, and we trust that it will generate energy in the stands and on the field. The distinctive features will resonate with Masandawana and the design will connect the players to one of the most important stakeholders, the supporters,” said Tiyani Mabunda, Mamelodi Sundowns spokesperson.
New technology in the player’s shirt ensures this is the lightest ever PUMA shirt. The material construction has a structured, four-way stretch to reduce weight and friction.
The home shirt will be available on August 11 and the away shirt on August 24. 2023.
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